Focusing on passenger engagement and wellness aboard ship, Xponential+ curated a selection of on-demand fitness classes perfectly suited for in-cabin fitness. By branding Xponential+ within the Princess native app and offering passengers access to workouts before boarding, we built a lasting partnership that continues to add to the passenger experience.
Xponential+ produced a 30-second promo video showing how one of our XPRO trainers uses Gainful's pre/post workout supplement in his routine. This video coincided with an in-app fitness class challenge powered by Gainful, with 20% off our in-studio classes for all who participated.
The New Year ONE You campaign was a multi-prong brand partnership that kickstarted 2023. Digital ads, social media posts, and email campaigns drove both new and existing XPLUS users to a fitness challenge powered by ONE; meanwhile, ONE customers were offered 6 months of XPLUS with proof of purchase and entry into a drawing for a free cruise.
Strategic brand placement to drive awareness, leads, and sales.
Video ads are only delivered during a streaming session when the user is actively preparing to workout.
Tap into the personality, aesthetic, and influence of our celebrity instructors.
Meet your customer in the moment with a featured display ad promoting a product in our Shop.
We help you find customers, and you give them something to remember.
